Women and the media in Malaysia.

نویسنده

  • M H Adnan
چکیده

The contributions of and portrayal of women in the Malaysian media are summarized here in detail. Women's access to training in journalism and education is on average better than that of men. There are 3 communications departments in institutions of higher learning in Malaysia, and all enroll more women than men, probably because of women's better language skills and desire to enter a "glamourous" profession. Women's participation in journalism, except for women's magazines, is much more limited, especially at higher levels. Women's abilities are not lacking, as shown by the number of awards Malaysian women journalists have won, but it is felt that women are not assertive, cannot work late or night shifts, cannot be transferred, because of family and domestic obligations. Perhaps journalism curricula should offer women extra courses in effective family management, public speaking or human relations, or assign cadet journalists women mentors. In Malaysia women are generally portrayed in print, electronic and advertising media as either decorative, foolish, consumption driven, or sex objects. Exploitative poses predominate in ads for male markets, such as automobiles and liquor. Sexual roles for women and girls are depicted as those of subservient or silly housewife or in other negative or traditional roles.

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عنوان ژورنال:
  • Media Asia

دوره 14 4  شماره 

صفحات  -

تاریخ انتشار 1987